Connecting brands and startups

WE CONNECT LEADING BRANDS AND EARLY STAGE STARTUPS TO SOLVE BUSINESS CHALLENGES

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Connecting brands and startups

WE CONNECT LEADING BRANDS AND EARLY STAGE STARTUPS TO SOLVE BUSINESS CHALLENGES

Evol8tion Brands — Make it stand out

Whatever it is, the way you tell your story online can make all the difference.

About

ABOUT

Evol8tion believes the future of marketing is inextricably tied to technology. But a gap exists. A gap between how marketers are thinking and acting with regards to technology.

We close that gap by empowering brands to collaborate with early-stage startups to achieve competitive differentiation and mobilize at the same pace as their consumers.

About

ABOUT

Evol8tion believes the future of marketing is inextricably tied to technology. But a gap exists. A gap between how marketers are thinking and acting with regards to technology.

We close that gap by empowering brands to collaborate with early-stage startups to achieve competitive differentiation and mobilize at the same pace as their consumers.

Are You a brand?

Are you a startup?

Team

TEAM

Founded in February 2012 by Joseph Jaffe and Gina Waldhorn, Evol8tion is a team of ex-Madison Avenue talent who were frustrated with the lack of cutting-edge innovation reaching brands.
Leveraging years of industry experience, we identify the most viable emerging technologies to create breakthrough marketing solutions for our brand clients.

Team

TEAM

Founded in February 2012 by Joseph Jaffe and Gina Waldhorn, Evol8tion is a team of ex-Madison Avenue talent who were frustrated with the lack of cutting-edge innovation reaching brands.
Leveraging years of industry experience, we identify the most viable emerging technologies to create breakthrough marketing solutions for our brand clients.

Team

Joseph Jaffe, Co-Founder & CEO

One of the most sought-after consultants, speakers and thought leaders on innovation, marketing, new media and social media, Joseph Jaffe is Founder and CEO of Evol8tion, LLC. In 2006, Joseph founded and ran strategic consultancy, crayon, until it was acquired by Powered in January of 2010. crayon's clients included The Coca-Cola Company, Panasonic, Kraft Foods and H&R Block. Powered’s clients included Target, Verisign, Anheuser-Busch InBev and General Motors/Onstar. Before that, Joseph was Director of Interactive Media at TBWA/Chiat/Day and OMD USA, where he worked on Kmart, ABSOLUT Vodka, Embassy Suites and Samsonite.

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Gina Waldhorn, Co- Founder & COO

Gina Waldhorn co-founded Evol8tion in 2011 with the vision of solving business challenges with technology solutions. Evol8tion builds a bridge between the worlds of Madison Avenue and Mountain View by connecting early stage startups with leading brands for pilot programs, acceleration, and investment. Gina founded Evol8tion and became Chief Operating Officer after having spent 7 years driving innovation in digital strategy and communications planning for global clients including Procter & Gamble, Unilever, and UPS at agencies Carat and GroupM. An obsessive problem solver, Gina has stewarded industry-leading advancements in streaming video standardization, and taken home a Young Cannes Lion Award. She achieved a Master of Arts in Global Marketing from Emerson College in Boston, and is an active member of the NYC tech scene, mentoring and speaking to startups on monetization strategies, and capturing the intersection of technology and brands on the blog MadisonAvenueandMountainView.com. Gina lives in Brooklyn New York, where she also runs her t-shirt company, Timely Tees (launching this Spring).